Treataway
〰️
Treataway 〰️
How do we build trust in a medical travel market defined by fear and misinformation?
{Creative Strategy} {Social Media} {Medical Aesthetics & Services}
STRATEGIC INSIGHT
First-time patients arrive anxious, overwhelmed, and sceptical of sales-driven messaging.
STRATEGIC UNLOCK
Don’t persuade. Guide. Transparency and education become the brand.
EXECUTION
Clear infographics, calm design, and a strict no-sales approach in year one avoiding before/after imagery and promotions to prioritise reassurance over conversion.
